This is how a Google Shopping Campaign works
Who is Google Shopping for?
Google Shopping is ideal for web shops. You immediately show your products when people actively search for a relevant query. This way you get a wide reach and you sell more products.
Cheaper than Google
Google Shopping is relatively cheap. Google Shopping is only accessible to web shops and not every web shop uses Google Shopping. This means fewer competitors on a keyword, so lower costs per click.
Intent
- Link product feed
- Set up 2 Google Shopping campaigns
- Mapping product performance
- Conversion measurement
- Project management
Monthly optimization
- Advertising space in Google (€930)
- Campaign optimization (€500)
- Product cost monitoring & optimization
- Keyword exclusions
- Visible at the top of Google all month long
“With a Google Shopping campaign you sell your products directly at the top of Google.
Due to the limited competition and the design of Google Shopping, it is also a relatively cheap way of advertising.”
Mitchel van Luit
Marketer at AceStart
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